iLoop Mobile, the leading technology and services company for interactive mobile marketing campaigns and mobile content delivery, has announced today the launch of a mobile Internet presence for the Barack Obama presidential campaign with M.BarackObama.com. The mobile Internet site will enable supporters, the media, and the general voting public to receive the latest news, campaign developments and Obama multimedia mobile content anytime, anywhere, through their mobile phone.
The iLoop Mobile powered Obama mobile site engages voters using a wide array of mobile capabilities, each tactically deployed for specific communications objectives such as raising voter awareness to Obama's position on key political issues, driving viral voter communications to get out the vote, and engaging the voter with compelling video, images, ringtones and information.
The news and press releases sections of the site deploy cutting edge mobile technology from iLoop Mobile that easily selects and extracts content automatically from the Obama broadband Web site and dynamically places it in the mobile site instantly as it changes. Other Obama mobile features include:
Opt-in to SMS alerts for appearance schedules, speeches, downloadable content (video, wallpapers, ring tones) and more
A viral "Tell-a-Friend" component on every page of the site which allows a user to easily forward the site to another person's phone
- Meet Barack section with media rich bio information
- News and press releases dynamically fed by the Obama Web site
- Video downloads of portions of important Obama speeches
- Downloadable Obama ringtones and wallpapers
- "Share the Hope" viral component where the user can forward an animated image to a friend with a personal message of "hope" attached
- Mobile voting page that polls the users opinions on the issues
iLoop Mobile is the leader in mobile technology and services for interactive mobile marketing, mobile advertising and mobile content distribution. The company's award-winning mFinity(TM) platform makes it fast and easy for brands, marketing agencies, content owners and other companies to create compelling and effective mobile phone initiatives worldwide. mFinity(TM) offers a self-service integrated solution for creating and managing all types of SMS marketing and messaging, mobile Internet sites, mobile advertising, Web sites for mobile content delivery and many other mobile initiatives and services.
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